Money Can't Buy a Customer's Love - Customer Management Practice
Customer Experience

Money Can't Buy a Customer's Love

November 16, 2010 CCW Digital Editor

In the first of a series of camera interviews from IQPC’s 1st Annual International Contact Center Expo & Conference in Miami, keynote speaker Aaron Taylor, Senior Director of Customer Care for MyLife.com, discusses how to best win over your customers. One of his suggestions is to be more subtle. “I don’t when it became wrong for a customer to say no thanks, or to change their mind,” Aaron says, when it comes to recognizing a customer’s decision, thereby deciphering what the customer really wants and winning them over in the ever competitive environment.

About CCW Digital

CCW Digital is the research and editorial arm of Customer Management Practice, covering the people, processes and technology behind customer contact. We publish verified data, operational case studies and lessons from the field for a community of 180,000 customer experience professionals.

Every week, CCW Digital brings the industry straight to you – new insights, market reports, and lessons from the field.

Webinars that skip the fluff with practical lessons from experts solving real challenges right now.

Our Market Studies give leaders the benchmarks to act and sponsors the spotlight where it matters most.

Analyst Reports cut straight to the challenge that matters now, giving readers sharp insight and sponsors unmatched visibility.