Podcast: UBS Wealth Management On Personalization In A Digital World
Personalization is a paramount demand in today’s era of customer centricity. It is particularly important for UBS Wealth Management, which is handling high-stakes issues for high-value clients who have invested a considerable amount of money.
What does it take to deliver that experience? More specifically, what does it take to deliver that experience in a digital world?
These questions take center stage during the new CCW Digital podcast with Ketan Samani of UBS Wealth Management. The key executive explores best practices that increase personalization — wherever or however the issue is being handled.
Listen below.
About CCW Digital
CCW Digital is the research and editorial arm of Customer Management Practice, covering the people, processes and technology behind customer contact. We publish verified data, operational case studies and lessons from the field for a community of 180,000 customer experience professionals.
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