Events | Exchange February Overview - Customer Management Practice

Customer Contact Week Executive Exchange Emerging Tech

February 22-24, 2027 | San Diego, CA

San Diego Skyline

CCW Executive Exchange Attendees

80+

Attendees

33%

Fortune 100 Represented

7

Average Successfully Matched 1:1 Meetings Per Practitioner

80%

NPS Score

Top Practitioner Industries

24%

Financial Services

19%

Healthcare & Wellness

15%

Consumer Goods & Retail

10%

Technology

Invite-Only Forum for Senior CX and Customer Contact Leaders

The CCW Executive Exchange brings together senior customer contact and customer experience leaders for an invitation-only environment built around peer learning, candid conversation, and practical problem-solving. The Exchange format gives decision-makers the opportunity to step away from the day-to-day, connect with peers facing similar challenges, and gain practical ideas they can apply within their own organizations.

Curated 1:1 business meetings then connect attendees with solution providers aligned to their priorities, helping them efficiently evaluate relevant technologies and partners without spending weeks sourcing and vetting options.

Why Attend

The Exchange Difference

A curated environment designed around quality over quantity — bringing together the right people, with the right priorities, at the right time.

Invite-Only Access

Connect with a community of senior decision-makers shaping the future of customer experience, operations, and technology. Every attendee is selected to ensure relevant conversations and valuable peer connections.

Conversations that Count

Move beyond surface-level networking with direct, focused discussions designed to uncover challenges, exchange strategies, and identify opportunities for collaboration.

Intimate by Design

With a limited group of executives, every conversation has more value. Build deeper relationships, gain actionable insights, and engage in discussions that continue beyond the event.

Guaranteed Outcomes

Executives come to benchmark and solve. Solution providers come prepared to collaborate. Together, they create conversations that lead to measurable outcomes.

Featured Speakers

Megan Merrick

Head of Collector Experience Fanatics

Sonia Huestis

Deputy Director, Customer Service Division

California Department of Motor Vehicles

Michelle Sawa

Director, Customer Experience & Insights

Upwork

Program Themes

Grounded in executive priorities and industry research, the program themes spotlight the trends, challenges, and strategies defining the next era of Customer Experience. Click each theme to explore the conversations shaping what’s ahead.

AI AGENTS • VOICE AI • INTELLIGENT SELF-SERVICE • AUTOMATION

Explore how AI and automation are changing customer service from first interaction through resolution. From autonomous workflows and copilots to voice AI and intelligent self-service, examine where technology can improve speed, quality, and efficiency — and where human support still matters most.

OMNICHANNEL • PERSONALIZATION • CUSTOMER INTELLIGENCE • DIGITAL EXPERIENCE

Create smarter experiences across every touchpoint. Explore how connected data, predictive insights, proactive service, and emerging digital experiences can reduce friction, anticipate customer needs, and make every interaction more relevant.

WORKFORCE ENABLEMENT • AI COACHING • TRUST • RESPONSIBLE AI

AI is becoming a core enabler of patient experience, especially in self-service, contact centers, navigation, engagement, and workflow support. This theme will focus on where AI is creating measurable value today, what leading adopters are learning, and how to balance efficiency with empathy.

ROI • SCALE • ADOPTION • BUSINESS IMPACT

Move beyond experimentation and prove what works. Explore how CX leaders evaluate emerging technology, measure customer and business impact, drive adoption, and decide which investments are ready to scale.

Curated 1:1 Meetings

At the heart of the Executive Exchange are meaningful conversations between leaders navigating the future of customer experience and the innovators helping shape it.

Through our curated 1:1 meeting experience, executives are matched with solution providers based on the priorities, challenges, and areas of focus — creating mutually selected discussions designed around relevance and impact.

These focused conversations complement the broader Exchange experience, giving leaders dedicated time to explore ideas, discover new approaches, and engage with providers aligned to their strategic goals.

Venue

The Hyatt Regency Mission Bay Spa and Marina

Experience coastal comfort at the Hyatt Regency Mission Bay Spa and Marina, with panoramic views of the Pacific Ocean and downtown San Diego. Enjoy regionally inspired, locally sourced cuisine at the on-site waterfront restaurant, Red Marlin. Relax poolside with a refreshing drink, and enjoy direct access to whale watching, sailing, and other water activities.

Aerial view of a marina with many docked boats, a tall hotel, a bridge, green spaces, and water surrounding the area.

Networking Receptions

Featured Experiences

Intentionally designed for connection, these experiences bring senior leaders together through memorable settings, shared moments, and meaningful conversation.

Sunset Cruise

Set sail across Mission Bay. Connect with fellow attendees, enjoy light bites, and take in San Diego from the bay as the sun sets.

San Diego Bay

Morning Wellness

Ease into the morning with an optional yoga session designed to reset, recharge, and start the day with a clear head before sessions begin.

The Hyatt Regency Mission Bay Spa and Marina

Ready to join us? Request your invitation by filling out the form below.

What attendees are saying

Hear directly from the senior leaders who’ve experienced the CCW Executive Exchange format.

“Having senior executives in a smaller setting brings everyone together for the right reasons — to learn from each other, gain new perspectives, and discover ideas and technology we can bring back to the contact center”

“There’s so much value in attending – The technology I’m looking into they have already had it employed, so they’ve been able to share some of the best practices.”

“The preparation beforehand and curated schedule make it easy to connect with the right companies based on your challenges. The quality of the conversations and follow-up after the meetings has been phenomenal.”

FAQs

Practitioner/End User pricing is applied to individuals directly employed by a brand and responsible for buying or evaluating Customer Contact and CX technology or other partnerships for their organizations.

Solution Provider/Vendor pricing is applied to any company that offers products/solutions or consultancy services regardless of the role, responsibility, or job title of the executive considering attendance.

It is at the sole discretion of CMP and CCW to determine the applicable pricing grid by considering these guidelines.

Accessibility & Inclusion

CMP is committed to providing a welcoming and inclusive conference experience for all participants. If you have an accessibility-related need or to inform us of any dietary restrictions, please let us know in your registration profile or email us directly at [email protected], ideally at least four weeks prior to the conference.

Terms & Conditions

Please refer to CMP’s Terms & Conditions for full policy guidelines.

CMP Outboarding Policy

Definition: Outboarding is the unethical act of soliciting business outside the terms of an official CCW sponsorship via unauthorized exhibits, demos, offsite events, or branded activations (including commercial activity from hotel rooms or public areas).

CCW’s Stance: We prohibit outboarding to protect our sponsors’ investment and the integrity of the show. Official sponsors may host parties/events that complement their presence at CCW, but any function competing with official programming must be approved by the account manager.

Consequences: Outboarding violates CCW policy and IAEE guidelines. Offenders will be expelled without a refund, and repeat violations may result in permanent exclusion from future CMP events.

Reporting Outboarding: If you receive an invitation from a non-authorized exhibitor or see solicitations outside official exhibit booths, please alert CCW at [email protected] or notify show management at the check-in desk.

IMPORTANT NOTICE ABOUT FRAUD 

It has come to our attention that some of our sponsors/exhibitors have been contacted by third parties offering various services in connection with this event, and often implying they work with Customer Management Practice (CMP) or are associated with Customer Contact Week (CCW) events. Please be aware that these third parties are not authorized by, and have no relationship with, CMP or CCW events. CMP has reason to believe that the offers made by these third parties are fraudulent. 

Delegate Lists

CMP will provide conference lists to its sponsors/exhibitors in accordance with the terms of their contracts, and as part of the sponsorship investment fee. Any third party demanding an additional fee for such lists is not authorized, does not have access to the conference list, and is likely selling fraudulent and inaccurate information. CMP cannot assume any responsibility for such lists, and sponsors/exhibitors bear the risk that the data may be inaccurate and/or not in compliance with applicable data privacy laws. 

Hotel Reservations

CMP negotiates special rates for its attendees at the venue booked for the event. In order to receive these rates and other benefits for the event, sponsors/exhibitors should book through the link that will be provided to you directly by a member of the CCW event team. We have been made aware that third parties may reach out to sponsors offering to book room space for them at the event. CMP is not working with any such third parties, and any reservations they offer to make will not receive the group rates that CMP has negotiated for its attendees. CMP cannot assume any responsibility for any booing made through such third party. 

Should you be contacted by one of these third-party scams, please be sure to inform us at [email protected].

Note

No third-party sales: Customer Contact Week doesn’t authorize external sales of attendee lists or travel bookings.

Scam alert: Unsolicited offers for attendee lists or hotel accommodations may be scams.

Official channels only: Use CMP-approved methods for all event arrangements.

If you have questions about an existing registration, need assistance registering yourself or a group, or have any questions about the event in general, please do not hesitate to reach out to [email protected].

Your Invitation Awaits

Join a hand-selected community of senior leaders for focused conversations, new perspectives, and connections designed to help you navigate what’s next.