Winning C-Suite Support and Quantifying ROI for CX Investments Webinar Replay
During the webinar replay, you’ll get actionable takeaways to translate customer insights into metrics and outcomes that resonate with senior leadership, overcome common barriers to gaining and maintaining executive buy-in, and communicate the value of the CX/customer contact function.
Chapters
00:00 – Intro
8:18 – Decision Making Responsibility
13:20 – State of the C-Suite
14:20 – YoY Change
19:47 – Technology Investment Priorities
20:53 – AI Triggers a Complex, Consensus Buy
23:47 – Top Line Value of CX: Customer Loyalty
26:14 – Speak the Same AI Language
28:13 – Influencing the CFO, COO: Cost Efficiency Cases
33:18 – Influencing the CIO/CTO: Validated Decisions
34:51 – ROI on Prism-Informed Automation Investments 36:41 – Influencing the CHRO: Using DataConcise heading
